Money will run after any viable business at all.
This negates the agelong, lifeless cliche that we need to get money first to start up anything productive.
Your headache as a budding Entrepreneur must be that you start something that can be financially gratifying and worth patronage over time. Something worth investing on. Let me state this clearly, money is not the main thing in starting a business.
Focus more on the following below.
Character :
Your personality trait would seep out and if you are a dishonest person who greets goodmorning in the afternoon, it wouldn’t take time for people to figure you out. It spells doom for your business.
Product :
Don’t you have something durable that can be exchanged for money? What are you selling? Is it valuable and sustainable? This are the more important thing to put thoughts on than funding.
Knowledge of business market :
How mụch on the ground survey have you done? Last year, I wanted to write anthologies with other writers off this platform, I asked myself some questions. “What message would these stories be teaching and who will be my customers?” Do they need this at the moment? Are they willing to buy it even if it is fictional and may douse the mind from other distractions.
After my small honest survey and analysis. I shelve the plans and focused on the entrepreneurial content and business development strategy I have been writing. This is me being honest with my “business analysis”
Do the survey of that business, ask about the returns and percentages? Ask about the turnover and speed in sales. There is no new business or business idea, we are all recycling. Ask someone in that field to feed you with this basic information.
Development impact:
What’s the effect of that business on your personal life and how does it affect others?
Does it create jobs for others or allow them leverage on your investment, that is, can they make money off your business?
This is more important when looking to start any productive venture than capital or funding.
AFRICA DAILY NEWS, NEW YORK
